Intentional design
Uniqueness with quality
Made with care
We believe in building better
Boutique Family Business
Real people making great products
Uniqueness with quality
We believe in building better
Real people making great products
Luxury bedding designed for uncompromised comfort.
Timeless style. Sleep, perfected.
Why Whites of London?
For over a decade, Whites of London has crafted bed linen with one guiding principle: luxury is in the details. We combine elegant, timeless design with superior-quality materials - because great sleep should feel elevated, every night.
Elegant Details: From pintucks to delicate jacquard embroidery, each piece is designed to add refinement — without fuss.
Durability & Comfort: Built to last and soften in the wash — linen that ages beautifully.
Trusted Brand: Loved in homes and hotels alike.
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COMPLETE YOUR HOME WITH
Bathroom
Cushion Covers
Bed spread & Throws
Tableware
Planters
Glassware
Each Whites of London items features hand-finished details that elevate everyday bedding into a statement of quiet luxury.
Our craftsman ensure there aren't loose threads, hand-checked seams with fine attention to detail.
Sourced from the finest materials and crafted to deliver a luxuriously crisp feel that is naturally breathable and gentle to your skin.
Whether it's Egyptian cotton, percale, linen or organic cotton - we've got you covered.